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A Recommender System Model Using a Neural Network Based on the Self-Product Image Congruence 원문보기

한국의류학회지 = Journal of the Korean Society of Clothing and Textiles, v.44 no.3, 2020년, pp.556 - 571  

Kang, Joo Hee (Research Institute of Human Ecology, Korea University) ,  Lee, Yoon-Jung (Dept. of Home Economics Education, Korea University)

Abstract AI-Helper 아이콘AI-Helper

This study predicts consumer preference for social clothing at work, excluding uniforms using the self-product congruence theory that also establishes a model to predict the preference for recommended products that match the consumer's own image. A total of 490 Korean male office workers participate...

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