최소 단어 이상 선택하여야 합니다.
최대 10 단어까지만 선택 가능합니다.
다음과 같은 기능을 한번의 로그인으로 사용 할 수 있습니다.
NTIS 바로가기지능정보연구 = Journal of intelligence and information systems, v.28 no.1, 2022년, pp.1 - 28
최지원 (서울대학교 경영대학) , 조우제 (서울대학교 경영대학) , 정윤혁 (고려대학교 미디어학부) , 권영옥 (숙명여자대학교 경영학부)
In recent years, many Internet giants have begun providing their own content services, which attract online users by offering personalized services based on artificial intelligence technologies. This study investigates the role of two firms' content services within the firms' online service network....
Adner, R. and Zemsky, P., "A Demand Based Perspective on Sustainable Competitive Advantage," Strategic Management Journal, Vol. 27, No. 3(2006), 215~239.
Burt, R. S., Structural Holes. Harvard University Press, 1992.
Cha, M., Kwak, H., Rodriguez, P., Ahn, Y.-Y. and Moon, S., "I Tube, You Tube, Everybody Tubes: Analyzing the World's Largest User Generated Content Video System," Proceedings of the 7th ACM SIGCOMM conference on Internet measurement(2007), 1~14.
Cha, M., Kwak, H., Rodriguez, P., Ahn, Y.-Y. and Moon, S., "Analyzing the Video Popularity Characteristics of Large-Scale User Generated Content Systems," IEEE/ACM Transactions on Networking, Vol. 17, No. 5(2009), 1357~1370.
Cheong, H. J. and Morrison, M. A., "Consumers' Reliance on Product Information and Recommendations Found in Ugc," Journal of Interactive Advertising, Vol. 8, No. 2(2008), 38-49.
Drucker, P. F., The Practice of Management. Harper & Brothers, 1954.
Eng, T.-Y., "Customer Portfolio Planning in a Business Network Context," Journal of Marketing Management, Vol. 24, No. 5-6(2008), 567~587.
Gallaugher, J. M. and Wang, Y.-M., "Understanding Network Effects in Software Markets: Evidence from Web Server Pricing," MIS Quarterly, Vol. 26, No. 4(2002), 303~327.
Gao, L. S. and Iyer, B., "Analyzing Complementarities Using Software Stacks for Software Industry Acquisitions," Journal of Management Information Systems, Vol. 23, No. 2(2006), 119~147.
Gill, P., Arlitt, M., Li, Z. and Mahanti, A., "Youtube Traffic Characterization: A View from the Edge," Proceedings of the 7th ACM SIGCOMM conference on Internet measurement (2007), 15~28.
Gould, R. V. and Fernandez, R. M., "Structures of Mediation: A Formal Approach to Brokerage in Transaction Networks," Sociological Methodology, Vol. 19(1989), 89~126.
Ha, J., Bae, D.-H., Kim, S.-W., Baek, S.-C. and Jeong, B.-S., "Analyzing a Korean Blogosphere: A Social Network Analysis Perspective," Proceedings of the 2011 ACM Symposium on Applied Computing(2011), 773~777.
Hargadon, A., How Breakthroughs Happen: The Surprising Truth About How Companies Innovate. Harvard Business Press, 2003.
Hoelck, K. and Ballon, P., "Competitive Dynamics in the Ict Sector: Strategic Decisions in Platform Ecosystems," Communications & Strategies, Vol. 99, No. 3(2015), 51~70.
Hwang, Y.-S., Shin, D.-H. and Kim, Y., "Structural Change in Search Engine News Service: A Social Network Perspective," Asian Journal of Communication, Vol. 22, No. 2(2012), 160~178.
Joo, Y. G. and Sohn, S. Y., "Structural Equation Model for Effective Crm of Digital Content Industry," Expert Systems with Applications, Vol. 34, No. 1(2008), 63~71.
Kang, M., Kim, B., Gloor, P. and Bock, G. W., "Understanding the Effect of Social Networks on User Behaviors in Community Driven Knowledge Services," Journal of the American Society for Information Science and Technology, Vol. 62, No. 6(2011), 1066~1074.
Kar, A. K., "What Affects Usage Satisfaction in Mobile Payments? Modelling User Generated Content to Develop the "Digital Service Usage Satisfaction Model"," Information Systems Frontiers, Vol. 23, No. 5(2020), 1341~1361.
Katz, M. L. and Shapiro, C., "Network Externalities, Competition, and Compatibility," The American Economic Review, Vol. 75, No. 3(1985), 424~440.
Katz, M. L. and Shapiro, C., "Systems Competition and Network Effects," Journal of Economic Perspectives, Vol. 8, No. 2(1994), 93~115.
Kim, J., "The Institutionalization of Youtube: From User-Generated Content to Professionally Generated Content," Media, Culture & Society, Vol. 34, No. 1(2012), 53~67.
Lee, C. S., "An Analytical Framework for Evaluating E Commerce Business Models and Strategies," Internet Research, Vol. 11, No. 4(2001), 349~359.
Massa, L., Tucci, C. L. and Afuah, A., "A Critical Assessment of Business Model Research," Academy of Management Annals, Vol. 11, No. 1(2017), 73~104.
Qiu, L., Tang, Q. and Whinston, A. B., "Two Formulas for Success in Social Media: Learning and Network Effects," Journal of Management Information Systems, Vol. 32, No. 4(2015), 78~108.
Schmidt, J., Makadok, R. and Keil, T., "Customer Specific Synergies and Market Convergence," Strategic Management Journal, Vol. 37, No. 5(2016), 870~895.
Shim, A., Yecies, B., Ren, X. and Wang, D., "Cultural Intermediation and the Basis of Trust among Webtoon and Webnovel Communities," Information, Communication & Society, Vol. 23, No. 6(2020), 833~848.
Srinivasan, A. and Venkatraman, N., "Indirect Network Effects and Platform Dominance in the Video Game Industry: A Network Perspective," IEEE Transactions on Engineering Management, Vol. 57, No. 4(2010), 661~673.
Subramanian, H., Mitra, S. and Ransbotham, S., "Capturing Value in Platform Business Models That Rely on User-Generated Content," Organization Science, Vol. 32, No. 3(2021), 804~823.
Susarla, A., Oh, J.-H. and Tan, Y., "Social Networks and the Diffusion of User-Generated Content: Evidence from Youtube," Information Systems Research, Vol. 23, No. 1(2012), 23~41.
Ye, G., Priem, R. L. and Alshwer, A. A., "Achieving Demand-Side Synergy from Strategic Diversification: How Combining Mundane Assets Can Leverage Consumer Utilities," Organization Science, Vol. 23, No. 1(2012), 207~224.
Yoganarasimhan, H., "Impact of Social Network Structure on Content Propagation: A Study Using Youtube Data," Quantitative Marketing and Economics, Vol. 10, No. 1(2012), 111~150.
*원문 PDF 파일 및 링크정보가 존재하지 않을 경우 KISTI DDS 시스템에서 제공하는 원문복사서비스를 사용할 수 있습니다.
출판사/학술단체 등이 한시적으로 특별한 프로모션 또는 일정기간 경과 후 접근을 허용하여, 출판사/학술단체 등의 사이트에서 이용 가능한 논문
※ AI-Helper는 부적절한 답변을 할 수 있습니다.