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NTIS 바로가기Journal of the convergence on culture technology : JCCT = 문화기술의 융합, v.9 no.5, 2023년, pp.535 - 542
김민정 (동의대학교 광고홍보학과) , 김태은 (순천향대학교 미디어커뮤니케이션학과)
This study attempted to identify various variables that affect satisfaction and continued use intention of the subscription economy services. Through previous research studies, individual characteristics and service characteristic variables were considered together. Finally, use motivation, platform...
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