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NTIS 바로가기品質經營學會誌 = Journal of Korean society for quality management, v.30 no.4, 2002년, pp.120 - 136
이상석 (강남대학교 경영학부) , 민상훈 (강남대학교 경영학부)
The CRM is the process of integrated customer management to increase the profitability of firm as a maximizing the consumer's value and supplying the high quality product or service. The Post Information Service Headquarter was recognizing the importance of CRM and constructed the customer relations...
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