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NTIS 바로가기경영정보학연구 = The journal of MIS research, v.16 no.1, 2006년, pp.45 - 69
김보연 (서울대학교 경영대학) , 이상근 (아주대학교 경영대학 e-비즈니스학부) , 강민철 (아주대학교 경영대학 e-비즈니스학부)
Technology Acceptance Model (TAM) has been widely used to predict user's behavior to accept the technology. Prior researches have been mainly focused on innovation constructs such as perceived usefulness and perceived ease of use. However, very little research has been conducted to understand indivi...
김원석, MP3업체 사상 최대 매출실적 기록, 전자신문, 2004.04.22
알앤디비즈, MP3 플레이어의 시장 및 제품분석, 신시장 리포트, 2005
오창규, 정활식, '의사결정 상황을 반영한 기술수용모형(TAM)의 평가,' 경영학연구, Vol. 33, No. 3, 2004, pp. 839-864
전경원.김원석, 2004 상반기 IT시장 결산: 정보가전, 전자신문, 2004.7.14
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