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NTIS 바로가기스마트미디어저널 = Smart media journal, v.10 no.1, 2021년, pp.108 - 115
노미진 (계명대학교 경영정보학과) , 이충권 (계명대학교 경영정보학과)
This study investigated the relationships between the analytics capability and value of big data and business performance for big data analysts of business organizations. The values that big data can bring were categorized into transactional value, strategic value, transformational value, and inform...
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