초록

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Abstract ▼ AI-Helper

The Multi User Online Role Playing Game(MMORPG) in the 21 st century occupies a significant segment of the market in the entire game industry. The most important factor that affects the success of the game industry lies in the development of characters that meet the aesthetic sensibilities and needs...

The Multi User Online Role Playing Game(MMORPG) in the 21 st century occupies a significant segment of the market in the entire game industry. The most important factor that affects the success of the game industry lies in the development of characters that meet the aesthetic sensibilities and needs of users. Thus, it is essential to apply the preferred aesthetic taste of contemporary game users in the development of characters by comprehending those kinds of preferences. This study has employed a survey as a means of analyzing the characters in games that hold the outstanding position amongst the most popular games in the contemporary game industry. It has abstracted the aesthetically affective factors by collecting measurements of the aesthetic image which can be applied to the character design, and analyzed the relationship between the preferences of users and aesthetically affective factors. This study has attempted to present the basic preferences of users, along with the relationship between those preferences and the aesthetically affective factors, and to comprehend how the preferred aesthetically affective factors and the aesthetic feature of the character might come into being. It is intended to provide a theoretical foundation as new data that can be used to move in a new direction one which in volves user-centered preferred designs in the development of character designs.

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