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NTIS 바로가기융합정보논문지 = Journal of Convergence for Information Technology, v.12 no.4, 2022년, pp.278 - 285
This study presence in VR advertising into three types presence. Further, through an experiment, the study empirically verifies the kind of recalled information depending on the flow which forms users' attitudes towards the content. The experiment was conducted with a factor design between 3X2 subje...
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